Business Analytics Major
Code MAAALT
Why study at ECU?
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A great student experience
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The highest quality teaching
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One of the world's young guns
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About this Major
In this major, you will be exposed to a broad range of relevant theories, knowledge, and approaches essential for developing and enhancing your conceptual and practical understanding of data analytics across various business domains.
This includes project management, human resources management, marketing, law, and accounting. Moreover, the major covers the information systems necessary to support these areas. You will have opportunities to work with a diverse range of Business Analytics tools to identify patterns and trends in complex data sets and visualise them in meaningful ways. Such understanding is crucial for those aiming to pursue roles in Business Analytics and for business professionals who seek to enhance the quality of data-driven decision-making within their fields.
Code MAAALT
Availability & Campus
| Location | Availability |
|---|---|
| Joondalup | |
| Mount Lawley | |
| South West | |
| Online |
Details
Structure
| Unit Code | Unit Title | Credit Points |
|---|---|---|
| SBL1401 | Managing Data and Information | 15 |
| LAW3207 | Law, Ethics, and Business Analytics | 15 |
| SBL2401 | People Analytics and Change Management | 15 |
| SBL2402 | Methods and Technology in Business Analytics | 15 |
| MKT3820 | Data Analysis for Marketing Insights | 15 |
| MAT3120 | Machine Learning and Data Visualisation | 15 |
| SBL3401 | Artificial Intelligence in Business Analytics Projects | 15 |
| ACC3201 | Accounting Information Systems | 15 |
For more detailed unit information for this Major take a look at our Handbook. To organise your life for next semester visit the Teaching timetable.
Student handbookNotes
Learning Outcomes
- Engage in ethical and socially responsible behaviour.
- Apply broad knowledge and diverse perspectives in business analytics contexts.
- Solve complex business analytics problems with critical thinking.
- Generate innovative and creative ideas in business analytics contexts.
- Communicate effectively in business analytics contexts.
- Collaborate effectively as a member of a team.
- Reflect on experiences for personal and professional development.
Career Opportunities
Employment opportunities
Graduates will be well-placed to seek employment in business analytics roles in every industry sector including accounting and finance, human resource management, marketing and supply chain management.
Possible future job titles
Business Analyst, Business Intelligence Analyst, Business Consultant, Analytics Consultant, Data Analyst, Financial Analyst, HR Analyst, Marketing Analyst, Research Analyst, Supply Chain Analyst
This Major can be studied in the following courses
Experiences
The Important Things
Things you should know about if you're thinking about studying here.
Course Entry
There's more than one admission pathway into an ECU course. It depends on what you've studied already, or your work or life experience.
Fees & Scholarships
Course tuition fees can change, but we can give you an estimate of your costs. If you're eligible, a scholarship or student loan can help too.
Applying
Applying for a course is a fairly simple process, especially if you have scanned copies of qualifications, your resume or other paperwork, ready to upload.
ECU Experience
Starting a course is an exciting and sometimes daunting time, so we make a massive effort to ensure you get all the support you need to have a positive experience.