School: Western Australian Academy of Performing Arts

This unit information may be updated and amended immediately prior to semester. To ensure you have the correct outline, please check it again at the beginning of semester.

  • Unit Title

    Arts Practice and the Internet
  • Unit Code

    BPA2545
  • Year

    2018
  • Enrolment Period

    1
  • Version

    1
  • Credit Points

    15
  • Full Year Unit

    N
  • Mode of Delivery

    On Campus
  • Unit Coordinator

    Dr Frances Anne BARBE

Description

The Internet has become a key resource for the innovative development and distribution of the arts. In this unit, students will learn how to analyse their own artistic life-worlds and determine and creatively use strategic Internet tools and resources. Starting with a heuristic model of the arts value chain, students will progressively define and identify opportunities to apply Internet tools and models to the creative process and presentation of their art form. Students will develop an individual portfolio of solutions and use and manage one such solution in detail in a group project. This unit will help prepare students for professional life and further learning by enhancing their ability to develop, fund, perform, market and distribute their art using the Internet and developing their analytical and communication skills.

Equivalent Rule

Unit was previously coded MAN2545

Learning Outcomes

On completion of this unit students should be able to:

  1. Describe the components of the Arts Value Chain.
  2. Describe the development of an artists digital identity.
  3. Describe the management of an artists internet presence.
  4. Design and produce a sample Internet facility.
  5. Explain how to communicate and collaborate with diverse audiences and co-creators.
  6. Explain the creative processes and opportunities for Internet use to support creative output.
  7. Use appropriate and innovative Internet tools and applications.

Unit Content

  1. Creative and commercial processes in the arts.
  2. Interactive processes for engaging audiences.
  3. Internet tools and services for artists and arts managers.
  4. Nurturing creative content in the on-line environment.
  5. The Artists Digital Identity.
  6. The arts value chain.
  7. Working through the internet.

Additional Learning Experience Information

Lecture and Tutorials

Assessment

GS1 GRADING SCHEMA 1 Used for standard coursework units

Students please note: The marks and grades received by students on assessments may be subject to further moderation. All marks and grades are to be considered provisional until endorsed by the relevant Board of Examiners.

ON CAMPUS
TypeDescriptionValue
ExerciseCritical Analysis of A Case Study25%
ExerciseMarketing Prototype25%
Project ^Integrate Marketing Plan and Prototype50%

^ Mandatory to Pass


Disability Standards for Education (Commonwealth 2005)

For the purposes of considering a request for Reasonable Adjustments under the Disability Standards for Education (Commonwealth 2005), inherent requirements for this subject are articulated in the Unit Description, Learning Outcomes and Assessment Requirements of this entry. The University is dedicated to provide support to those with special requirements. Further details on the support for students with disabilities or medical conditions can be found at the Access and Inclusion website.

Academic Misconduct

Edith Cowan University has firm rules governing academic misconduct and there are substantial penalties that can be applied to students who are found in breach of these rules. Academic misconduct includes, but is not limited to:

  • plagiarism;
  • unauthorised collaboration;
  • cheating in examinations;
  • theft of other students' work;

Additionally, any material submitted for assessment purposes must be work that has not been submitted previously, by any person, for any other unit at ECU or elsewhere.

The ECU rules and policies governing all academic activities, including misconduct, can be accessed through the ECU website.

BPA2545|1|1

School: Western Australian Academy of Performing Arts

This unit information may be updated and amended immediately prior to semester. To ensure you have the correct outline, please check it again at the beginning of semester.

  • Unit Title

    Arts Practice and the Internet
  • Unit Code

    BPA2545
  • Year

    2018
  • Enrolment Period

    2
  • Version

    1
  • Credit Points

    15
  • Full Year Unit

    N
  • Mode of Delivery

    On Campus
  • Unit Coordinator

    Dr Frances Anne BARBE

Description

The Internet has become a key resource for the innovative development and distribution of the arts. In this unit, students will learn how to analyse their own artistic life-worlds and determine and creatively use strategic Internet tools and resources. Starting with a heuristic model of the arts value chain, students will progressively define and identify opportunities to apply Internet tools and models to the creative process and presentation of their art form. Students will develop an individual portfolio of solutions and use and manage one such solution in detail in a group project. This unit will help prepare students for professional life and further learning by enhancing their ability to develop, fund, perform, market and distribute their art using the Internet and developing their analytical and communication skills.

Equivalent Rule

Unit was previously coded MAN2545

Learning Outcomes

On completion of this unit students should be able to:

  1. Describe the components of the Arts Value Chain.
  2. Describe the development of an artists digital identity.
  3. Describe the management of an artists internet presence.
  4. Design and produce a sample Internet facility.
  5. Explain how to communicate and collaborate with diverse audiences and co-creators.
  6. Explain the creative processes and opportunities for Internet use to support creative output.
  7. Use appropriate and innovative Internet tools and applications.

Unit Content

  1. Creative and commercial processes in the arts.
  2. Interactive processes for engaging audiences.
  3. Internet tools and services for artists and arts managers.
  4. Nurturing creative content in the on-line environment.
  5. The Artists Digital Identity.
  6. The arts value chain.
  7. Working through the internet.

Additional Learning Experience Information

Lecture and Tutorials

Assessment

GS1 GRADING SCHEMA 1 Used for standard coursework units

Students please note: The marks and grades received by students on assessments may be subject to further moderation. All marks and grades are to be considered provisional until endorsed by the relevant Board of Examiners.

ON CAMPUS
TypeDescriptionValue
ExerciseCritical Analysis of A Case Study25%
ExerciseMarketing Prototype25%
Project ^Integrate Marketing Plan and Prototype50%

^ Mandatory to Pass

Core Reading(s)

  • O'Sullivan, T., Hill, E., O'Sullivan, C., & Whitehead, B. (2017). Creative Arts Marketing (3rd ed.). London: Routledge.

Disability Standards for Education (Commonwealth 2005)

For the purposes of considering a request for Reasonable Adjustments under the Disability Standards for Education (Commonwealth 2005), inherent requirements for this subject are articulated in the Unit Description, Learning Outcomes and Assessment Requirements of this entry. The University is dedicated to provide support to those with special requirements. Further details on the support for students with disabilities or medical conditions can be found at the Access and Inclusion website.

Academic Misconduct

Edith Cowan University has firm rules governing academic misconduct and there are substantial penalties that can be applied to students who are found in breach of these rules. Academic misconduct includes, but is not limited to:

  • plagiarism;
  • unauthorised collaboration;
  • cheating in examinations;
  • theft of other students' work;

Additionally, any material submitted for assessment purposes must be work that has not been submitted previously, by any person, for any other unit at ECU or elsewhere.

The ECU rules and policies governing all academic activities, including misconduct, can be accessed through the ECU website.

BPA2545|1|2