Visit ECU Homepage
This unit information may be updated and amended immediately prior to semester. To ensure you have the correct outline, please check it again at the beginning of semester.
This unit provides an introduction to key writing skills and techniques that are used in mainstream and new media. The unit also develops an awareness of different media, especially their formats, genres, conventions and publication processes. The unit is an ideal introduction for students who want to major in Journalism, Advertising and Public Relations or for students who want to improve their writing skills and knowledge of the media. Emphasis is placed on learning how to write clear and concise copy that is grammatically correct and publishable. In a world where the future job market is unknown and unpredictable, this unit provides the ground work for building useful and transferable skills.
Unit was previously coded CMM1104, CMM1204
On completion of this unit students should be able to:
Students will attend on campus classes as well as engage in learning activities through ECU Blackboard.
| Joondalup | Mount Lawley | South West (Bunbury) | |
|---|---|---|---|
| Semester 1 | Not Offered | 13 x 1 hour lecture | Not Offered |
| Semester 1 | Not Offered | 13 x 2 hour tutorial | Not Offered |
For more information see the Semester Timetable
Lectures, workshops.
GS1 GRADING SCHEMA 1 Used for standard coursework units
Students please note: The marks and grades received by students on assessments may be subject to further moderation. All marks and grades are to be considered provisional until endorsed by the relevant Board of Examiners.
| Type | Description | Value |
|---|---|---|
| Test | Spelling and punctuation tests | 30% |
| Assignment | Writing media releases | 20% |
| Assignment | Profile or feature article | 50% |
| Type | Description | Value |
|---|---|---|
| Test | Spelling and punctuation tests | 30% |
| Assignment | Writing media releases | 20% |
| Assignment | Profile or feature article | 50% |
For the purposes of considering a request for Reasonable Adjustments under the Disability Standards for Education (Commonwealth 2005), inherent requirements for this subject are articulated in the Unit Description, Learning Outcomes and Assessment Requirements of this entry. The University is dedicated to provide support to those with special requirements. Further details on the support for students with disabilities or medical conditions can be found at the Access and Inclusion website.
Edith Cowan University has firm rules governing academic misconduct and there are substantial penalties that can be applied to students who are found in breach of these rules. Academic misconduct includes, but is not limited to:
Additionally, any material submitted for assessment purposes must be work that has not been submitted previously, by any person, for any other unit at ECU or elsewhere.
The ECU rules and policies governing all academic activities, including misconduct, can be accessed through the ECU website.
CMM1304|1|1
This unit information may be updated and amended immediately prior to semester. To ensure you have the correct outline, please check it again at the beginning of semester.
This unit provides an introduction to key writing skills and techniques that are used in mainstream and new media. The unit also develops an awareness of different media, especially their formats, genres, conventions and publication processes. The unit is an ideal introduction for students who want to major in Journalism, Advertising and Public Relations or for students who want to improve their writing skills and knowledge of the media. Emphasis is placed on learning how to write clear and concise copy that is grammatically correct and publishable. In a world where the future job market is unknown and unpredictable, this unit provides the ground work for building useful and transferable skills.
Unit was previously coded CMM1104, CMM1204
On completion of this unit students should be able to:
Students will attend on campus classes as well as engage in learning activities through ECU Blackboard.
| Joondalup | Mount Lawley | South West (Bunbury) | |
|---|---|---|---|
| Semester 1 | Not Offered | 13 x 1 hour lecture | Not Offered |
| Semester 1 | Not Offered | 13 x 2 hour tutorial | Not Offered |
For more information see the Semester Timetable
Lectures, workshops.
GS1 GRADING SCHEMA 1 Used for standard coursework units
Students please note: The marks and grades received by students on assessments may be subject to further moderation. All marks and grades are to be considered provisional until endorsed by the relevant Board of Examiners.
| Type | Description | Value |
|---|---|---|
| Test | Spelling and punctuation tests | 30% |
| Assignment | Writing media releases | 20% |
| Assignment | Profile or feature article | 50% |
| Type | Description | Value |
|---|---|---|
| Test | Spelling and punctuation tests | 30% |
| Assignment | Writing media releases | 20% |
| Assignment | Profile or feature article | 50% |
For the purposes of considering a request for Reasonable Adjustments under the Disability Standards for Education (Commonwealth 2005), inherent requirements for this subject are articulated in the Unit Description, Learning Outcomes and Assessment Requirements of this entry. The University is dedicated to provide support to those with special requirements. Further details on the support for students with disabilities or medical conditions can be found at the Access and Inclusion website.
Edith Cowan University has firm rules governing academic misconduct and there are substantial penalties that can be applied to students who are found in breach of these rules. Academic misconduct includes, but is not limited to:
Additionally, any material submitted for assessment purposes must be work that has not been submitted previously, by any person, for any other unit at ECU or elsewhere.
The ECU rules and policies governing all academic activities, including misconduct, can be accessed through the ECU website.
CMM1304|1|2