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  2. Media and Society in a Globalised World [CMM5165]

Faculty of Education and Arts

School: Communications and Arts

This unit information may be updated and amended immediately prior to semester. To ensure you have the correct outline, please check it again at the beginning of semester.

  • Unit Title

    Media and Society in a Globalised World

  • Unit Code

    CMM5165

  • Year

    2015

  • Enrolment Period

    1

  • Version

    1

  • Credit Points

    20

  • Full Year Unit

     N

  • Mode of Delivery

    On Campus

Description

This unit will engage critically with how media discourses construct identities, communities and nationhood.Alongside considering the social dimension of media aesthetics, it will examine different communication strategies, including the use of new media, surrounding recent major global events and their cultural impact on various societies.Workshops will allow students to consider methods of inquiry and how to apply these ideas to a number of case studies.

Learning Outcomes

On completion of this unit students should be able to:

  1. Critically discuss, analyse and theorise on the social significance of a range of media texts.
  2. Demonstrate cross-cultural awareness in regard to perceptions, values and beliefs, and an ability to reflect on and incorporate cultural perspectives into personal and professional contexts.
  3. Demonstrate knowledge and understanding of global communications and international perspectives in relation to journalism, advertising, public relations and cultural studies.
  4. Demonstrate knowledge of research methods of inquiry used to investigate, execute and report on professional projects.
  5. Research the impact and evaluate the significance of key cultural changes in contemporary society through integrated, creative, critical and reflective thinking.

Unit Content

  1. Key global events that have influenced cultural and societal developments.
  2. The media impact on daily life.
  3. The social dimension of media aesthetics in producing meaning.
  4. Theories and issues of representation.

Additional Learning Experience Information

Seminars.

Assessment

GS1 GRADING SCHEMA 1 Used for standard coursework units

Students please note: The marks and grades received by students on assessments may be subject to further moderation. All marks and grades are to be considered provisional until endorsed by the relevant Board of Examiners.

ON CAMPUS
TypeDescriptionValue
PresentationPresentation and Seminar Paper40%
Research PaperResearch Paper60%

Text References

  • O'Shaugnessy, M. & Stadler, J. (2012). Media and society. Melbourne: Oxford University Press.
  • Burton, G. (2010). Media and society: Critical perspective. Open University Press
  • Spencer, S. (2014). Race and ethnicity: Culture identity and representation. New York: Routledge.
  • Balnaves, M. B., Shoesmith, B. & Donald, S. (2009). Media theories and approaches: A global perspective. Basingstoke: Palgrave McMillan.
  • Hjorth, L., Brugess, J. & Richardson, I. (2012). Studying mobile media: Cultural technologies, mobile communication and the iPhone. New York: Routledge.

Journal References

Disability Standards for Education (Commonwealth 2005)

For the purposes of considering a request for Reasonable Adjustments under the Disability Standards for Education (Commonwealth 2005), inherent requirements for this subject are articulated in the Unit Description, Learning Outcomes and Assessment Requirements of this entry. The University is dedicated to provide support to those with special requirements. Further details on the support for students with disabilities or medical conditions can be found at the Access and Inclusion website.

Academic Misconduct

Edith Cowan University has firm rules governing academic misconduct and there are substantial penalties that can be applied to students who are found in breach of these rules. Academic misconduct includes, but is not limited to:

  • plagiarism;
  • unauthorised collaboration;
  • cheating in examinations;
  • theft of other students' work;

Additionally, any material submitted for assessment purposes must be work that has not been submitted previously, by any person, for any other unit at ECU or elsewhere.

The ECU rules and policies governing all academic activities, including misconduct, can be accessed through the ECU website.

CMM5165|1|1

Faculty of Education and Arts

School: Communications and Arts

This unit information may be updated and amended immediately prior to semester. To ensure you have the correct outline, please check it again at the beginning of semester.

  • Unit Title

    Media and Society in a Globalised World

  • Unit Code

    CMM5165

  • Year

    2015

  • Enrolment Period

    2

  • Version

    1

  • Credit Points

    20

  • Full Year Unit

     N

  • Mode of Delivery

    On Campus

Description

This unit will engage critically with how media discourses construct identities, communities and nationhood.Alongside considering the social dimension of media aesthetics, it will examine different communication strategies, including the use of new media, surrounding recent major global events and their cultural impact on various societies.Workshops will allow students to consider methods of inquiry and how to apply these ideas to a number of case studies.

Learning Outcomes

On completion of this unit students should be able to:

  1. Critically discuss, analyse and theorise on the social significance of a range of media texts.
  2. Demonstrate cross-cultural awareness in regard to perceptions, values and beliefs, and an ability to reflect on and incorporate cultural perspectives into personal and professional contexts.
  3. Demonstrate knowledge and understanding of global communications and international perspectives in relation to journalism, advertising, public relations and cultural studies.
  4. Demonstrate knowledge of research methods of inquiry used to investigate, execute and report on professional projects.
  5. Research the impact and evaluate the significance of key cultural changes in contemporary society through integrated, creative, critical and reflective thinking.

Unit Content

  1. Key global events that have influenced cultural and societal developments.
  2. The media impact on daily life.
  3. The social dimension of media aesthetics in producing meaning.
  4. Theories and issues of representation.

Additional Learning Experience Information

Seminars.

Assessment

GS1 GRADING SCHEMA 1 Used for standard coursework units

Students please note: The marks and grades received by students on assessments may be subject to further moderation. All marks and grades are to be considered provisional until endorsed by the relevant Board of Examiners.

ON CAMPUS
TypeDescriptionValue
PresentationPresentation and Seminar Paper40%
Research PaperResearch Paper60%

Text References

  • O'Shaugnessy, M. & Stadler, J. (2012). Media and society. Melbourne: Oxford University Press.
  • Burton, G. (2010). Media and society: Critical perspective. Open University Press
  • Spencer, S. (2014). Race and ethnicity: Culture identity and representation. New York: Routledge.
  • Balnaves, M. B., Shoesmith, B. & Donald, S. (2009). Media theories and approaches: A global perspective. Basingstoke: Palgrave McMillan.
  • Hjorth, L., Brugess, J. & Richardson, I. (2012). Studying mobile media: Cultural technologies, mobile communication and the iPhone. New York: Routledge.

Journal References

Disability Standards for Education (Commonwealth 2005)

For the purposes of considering a request for Reasonable Adjustments under the Disability Standards for Education (Commonwealth 2005), inherent requirements for this subject are articulated in the Unit Description, Learning Outcomes and Assessment Requirements of this entry. The University is dedicated to provide support to those with special requirements. Further details on the support for students with disabilities or medical conditions can be found at the Access and Inclusion website.

Academic Misconduct

Edith Cowan University has firm rules governing academic misconduct and there are substantial penalties that can be applied to students who are found in breach of these rules. Academic misconduct includes, but is not limited to:

  • plagiarism;
  • unauthorised collaboration;
  • cheating in examinations;
  • theft of other students' work;

Additionally, any material submitted for assessment purposes must be work that has not been submitted previously, by any person, for any other unit at ECU or elsewhere.

The ECU rules and policies governing all academic activities, including misconduct, can be accessed through the ECU website.

CMM5165|1|2