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  2. Advanced Digital Photomedia [PHO2221]

Faculty of Education and Arts

School: Communications and Arts

This unit information may be updated and amended immediately prior to semester. To ensure you have the correct outline, please check it again at the beginning of semester.

  • Unit Title

    Advanced Digital Photomedia

  • Unit Code

    PHO2221

  • Year

    2015

  • Enrolment Period

    1

  • Version

    1

  • Credit Points

    15

  • Full Year Unit

     N

  • Mode of Delivery

    On Campus

Description

In this unit, students will understand and apply concepts involved in managing photographic digital workflow. Students will become proficient in digital image acquisition, management and manipulation for output to a range of media formats, including print, electronic and other media, to appropriate industry standards.

Prerequisite Rule

Students must pass 1 unit from IMM1121, PHO2103

Learning Outcomes

On completion of this unit students should be able to:

  1. Acquire and manipulate digital images to professional standards.
  2. Apply a range of post photographic strategies in the production of imagery.
  3. Apply colour management to the input and output of digital images at a professional standard.
  4. Discuss issues and practices in electronic transfer and archiving of images in a digital environment.
  5. Discuss the principles and practices involved in managing digital image workflow.
  6. Prepare images for a variety of digital print environments and media.

Unit Content

  1. A structured approach to digital image storage, retrieval and archiving, as well as issues associated with image protection and watermarking.
  2. Advanced digital image manipulation techniques, including photomontage.
  3. Digital manipulation with particular emphasis to photographic digital printing environments and media.
  4. Image acquisition from a range of film formats and digital cameras, to professional standards of proficiency.
  5. Issues and practices involved in colour management and equipment calibration.
  6. Producing images for photographic printing, electronic transfer and display.

Additional Learning Experience Information

Lectures. Laboratory workshops.

Assessment

GS1 GRADING SCHEMA 1 Used for standard coursework units

Students please note: The marks and grades received by students on assessments may be subject to further moderation. All marks and grades are to be considered provisional until endorsed by the relevant Board of Examiners.

ON CAMPUS
TypeDescriptionValue
AssignmentLaboratory exercises20%
ProjectProject 140%
ProjectProject 240%

Text References

  • ^ Evening, M. (2012). Adobe Photoshop CS6 For Photographers London: Focal Press
  • Crewdson, G. (2005). Gregory Crewdson 1985-2005 Germany.
  • Empel, R. (2001). Photo album #1: photoseries 1996-2001 Netherlands.
  • Evening, M. (2010). Adobe Photoshop CS5 for Photographers. London: Focal Press.
  • Crewdson, G (2008). Beneath the Roses New York: Abrams.
  • LaChapelle, D. (1996). LaChapelle Land Germany: Taschen.
  • Lux, L. (2005). Loretta Lux Aperture: New York.
  • Lister, M. (Ed.) (1995). The photographic image in digital culture. London: Routledge.
  • Leibovitz, A (2006). A Photographer's Life London: Routledge.

Journal References

  • Computer Arts Special
  • Communications Arts
  • Photofile

^ Mandatory reference

Disability Standards for Education (Commonwealth 2005)

For the purposes of considering a request for Reasonable Adjustments under the Disability Standards for Education (Commonwealth 2005), inherent requirements for this subject are articulated in the Unit Description, Learning Outcomes and Assessment Requirements of this entry. The University is dedicated to provide support to those with special requirements. Further details on the support for students with disabilities or medical conditions can be found at the Access and Inclusion website.

Academic Misconduct

Edith Cowan University has firm rules governing academic misconduct and there are substantial penalties that can be applied to students who are found in breach of these rules. Academic misconduct includes, but is not limited to:

  • plagiarism;
  • unauthorised collaboration;
  • cheating in examinations;
  • theft of other students' work;

Additionally, any material submitted for assessment purposes must be work that has not been submitted previously, by any person, for any other unit at ECU or elsewhere.

The ECU rules and policies governing all academic activities, including misconduct, can be accessed through the ECU website.

PHO2221|1|1

Faculty of Education and Arts

School: Communications and Arts

This unit information may be updated and amended immediately prior to semester. To ensure you have the correct outline, please check it again at the beginning of semester.

  • Unit Title

    Advanced Digital Photomedia

  • Unit Code

    PHO2221

  • Year

    2015

  • Enrolment Period

    2

  • Version

    1

  • Credit Points

    15

  • Full Year Unit

     N

  • Mode of Delivery

    On Campus

Description

In this unit, students will understand and apply concepts involved in managing photographic digital workflow. Students will become proficient in digital image acquisition, management and manipulation for output to a range of media formats, including print, electronic and other media, to appropriate industry standards.

Prerequisite Rule

Students must pass 1 unit from IMM1121, PHO2103

Learning Outcomes

On completion of this unit students should be able to:

  1. Acquire and manipulate digital images to professional standards.
  2. Apply a range of post photographic strategies in the production of imagery.
  3. Apply colour management to the input and output of digital images at a professional standard.
  4. Discuss issues and practices in electronic transfer and archiving of images in a digital environment.
  5. Discuss the principles and practices involved in managing digital image workflow.
  6. Prepare images for a variety of digital print environments and media.

Unit Content

  1. A structured approach to digital image storage, retrieval and archiving, as well as issues associated with image protection and watermarking.
  2. Advanced digital image manipulation techniques, including photomontage.
  3. Digital manipulation with particular emphasis to photographic digital printing environments and media.
  4. Image acquisition from a range of film formats and digital cameras, to professional standards of proficiency.
  5. Issues and practices involved in colour management and equipment calibration.
  6. Producing images for photographic printing, electronic transfer and display.

Additional Learning Experience Information

Lectures. Laboratory workshops.

Assessment

GS1 GRADING SCHEMA 1 Used for standard coursework units

Students please note: The marks and grades received by students on assessments may be subject to further moderation. All marks and grades are to be considered provisional until endorsed by the relevant Board of Examiners.

ON CAMPUS
TypeDescriptionValue
AssignmentLaboratory exercises20%
ProjectProject 140%
ProjectProject 240%

Text References

  • ^ Evening, M. (2012). Adobe Photoshop CS6 For Photographers London: Focal Press
  • Crewdson, G. (2005). Gregory Crewdson 1985-2005 Germany.
  • Empel, R. (2001). Photo album #1: photoseries 1996-2001 Netherlands.
  • Evening, M. (2010). Adobe Photoshop CS5 for Photographers. London: Focal Press.
  • Crewdson, G (2008). Beneath the Roses New York: Abrams.
  • LaChapelle, D. (1996). LaChapelle Land Germany: Taschen.
  • Lux, L. (2005). Loretta Lux Aperture: New York.
  • Lister, M. (Ed.) (1995). The photographic image in digital culture. London: Routledge.
  • Leibovitz, A (2006). A Photographer's Life London: Routledge.

Journal References

  • Computer Arts Special
  • Communications Arts
  • Photofile

^ Mandatory reference

Disability Standards for Education (Commonwealth 2005)

For the purposes of considering a request for Reasonable Adjustments under the Disability Standards for Education (Commonwealth 2005), inherent requirements for this subject are articulated in the Unit Description, Learning Outcomes and Assessment Requirements of this entry. The University is dedicated to provide support to those with special requirements. Further details on the support for students with disabilities or medical conditions can be found at the Access and Inclusion website.

Academic Misconduct

Edith Cowan University has firm rules governing academic misconduct and there are substantial penalties that can be applied to students who are found in breach of these rules. Academic misconduct includes, but is not limited to:

  • plagiarism;
  • unauthorised collaboration;
  • cheating in examinations;
  • theft of other students' work;

Additionally, any material submitted for assessment purposes must be work that has not been submitted previously, by any person, for any other unit at ECU or elsewhere.

The ECU rules and policies governing all academic activities, including misconduct, can be accessed through the ECU website.

PHO2221|1|2