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This unit information may be updated and amended immediately prior to semester. To ensure you have the correct outline, please check it again at the beginning of semester.
Students completing this unit will have an understanding of business planning, marketing, management, budgeting and pricing procedures and they apply to a sporting agency. It will also provide students with the necessary skills to prepare a business plan for a sporting agency.
Students must have passed a minimum of 180 credit points.
Unit was previously coded SPM412B, SPM512B, SPM5221
On completion of this unit students should be able to:
This is a capstone unit for sport, recreation and event management students and as such the unit is a project unit where students are expected to work independently to prepare a business plan based on the written and lecture material provided in the unit. The teaching and learning approach in this unit is enhanced through direct involvement with an industry organisation or association to understand specific market requirements as a basis for a realistic business plan (task identification, problem solving capacity, development of ideas and working collaboratively by effectively communicating with industry). Students are required to complete individual assessment items by undertaking a level of quality research, developing a marketing plan, a business plan and a financial plan on behalf of an organisation. Student learning is underpinned by in-class discussions and guidance via a unit workbook. This unit applies the theory and learning from previous sport, recreation and events units including financial knowledge and research methods.
GS1 GRADING SCHEMA 1 Used for standard coursework units
Students please note: The marks and grades received by students on assessments may be subject to further moderation. All marks and grades are to be considered provisional until endorsed by the relevant Board of Examiners.
| Type | Description | Value |
|---|---|---|
| Assignment | Market Research Proposal | 20% |
| Assignment | Strategic Review and Plan | 30% |
| Report | Final Business Plan | 50% |
For the purposes of considering a request for Reasonable Adjustments under the Disability Standards for Education (Commonwealth 2005), inherent requirements for this subject are articulated in the Unit Description, Learning Outcomes and Assessment Requirements of this entry. The University is dedicated to provide support to those with special requirements. Further details on the support for students with disabilities or medical conditions can be found at the Access and Inclusion website.
Edith Cowan University has firm rules governing academic misconduct and there are substantial penalties that can be applied to students who are found in breach of these rules. Academic misconduct includes, but is not limited to:
Additionally, any material submitted for assessment purposes must be work that has not been submitted previously, by any person, for any other unit at ECU or elsewhere.
The ECU rules and policies governing all academic activities, including misconduct, can be accessed through the ECU website.
SPM3221|2|1
This unit information may be updated and amended immediately prior to semester. To ensure you have the correct outline, please check it again at the beginning of semester.
Students completing this unit will have an understanding of business planning, marketing, management, budgeting and pricing procedures and they apply to a sporting agency. It will also provide students with the necessary skills to prepare a business plan for a sporting agency.
Students must have passed a minimum of 180 credit points.
Unit was previously coded SPM412B, SPM512B, SPM5221
On completion of this unit students should be able to:
This is a capstone unit for sport, recreation and event management students and as such the unit is a project unit where students are expected to work independently to prepare a business plan based on the written and lecture material provided in the unit. The teaching and learning approach in this unit is enhanced through direct involvement with an industry organisation or association to understand specific market requirements as a basis for a realistic business plan (task identification, problem solving capacity, development of ideas and working collaboratively by effectively communicating with industry). Students are required to complete individual assessment items by undertaking a level of quality research, developing a marketing plan, a business plan and a financial plan on behalf of an organisation. Student learning is underpinned by in-class discussions and guidance via a unit workbook. This unit applies the theory and learning from previous sport, recreation and events units including financial knowledge and research methods.
GS1 GRADING SCHEMA 1 Used for standard coursework units
Students please note: The marks and grades received by students on assessments may be subject to further moderation. All marks and grades are to be considered provisional until endorsed by the relevant Board of Examiners.
| Type | Description | Value |
|---|---|---|
| Assignment | Market Research Proposal | 20% |
| Assignment | Strategic Review and Plan | 30% |
| Report | Final Business Plan | 50% |
For the purposes of considering a request for Reasonable Adjustments under the Disability Standards for Education (Commonwealth 2005), inherent requirements for this subject are articulated in the Unit Description, Learning Outcomes and Assessment Requirements of this entry. The University is dedicated to provide support to those with special requirements. Further details on the support for students with disabilities or medical conditions can be found at the Access and Inclusion website.
Edith Cowan University has firm rules governing academic misconduct and there are substantial penalties that can be applied to students who are found in breach of these rules. Academic misconduct includes, but is not limited to:
Additionally, any material submitted for assessment purposes must be work that has not been submitted previously, by any person, for any other unit at ECU or elsewhere.
The ECU rules and policies governing all academic activities, including misconduct, can be accessed through the ECU website.
SPM3221|2|2