The communication landscape is changing daily, with digital disruption the only constant. Studying the Graduate Certificate, you will be equipped with the professional and theoretical knowledge to meet this disruption head on, with confidence. While companies grapple with protecting their reputation and behaving ethically under intense scrutiny from many stakeholders, communication professionals need to provide counsel at the highest level. The course has a laser focus on current and future industry concerns, and is taught by leaders in industry and research, with an emphasis on engagement and ethical and inclusive communication. You will develop, through a fully online offering, the critical thinking, analytical and practical skills needed to meet the environmental, social, technological and governance challenges communicators and organisations face daily. We will go beyond the acronyms and buzzwords in current communication practice, and equip practitioners, through real-world practice, to be excellent communication professionals in their chosen industry. After you complete the Graduate Certificate in Communication you can extend your studies, you can explore enrolling in either the Graduate Diploma or Master of Communication, where you will get to work on a major communication project. ECU’s Graduate Certificate in Communication will give you the foundational knowledge and skills to start your journey towards becoming a confident and capable communicator.
This course information may be updated and amended immediately prior to semester. To ensure you have the correct outline, please check it again at the beginning of semester. In particular please check the course requirements and the unit and unit set offerings, as these differ according to course delivery location.
English competency requirements may be satisfied through completion of one of the following:
This course has been accredited by ECU as an AQF Level 8 Graduate Certificate Award.
Units are delivered using an Accelerated Online delivery model in 8-week study periods.
Students must complete 3 of the following units (60 credit points):
Unit Code | Unit Title | Credit Points |
---|---|---|
CMM6400 ^ | Communication Techniques | 20 |
CMM6405 ^ | Strategic Communication | 20 |
CMM6410 ^ | Social and Digital Media Communication | 20 |
CMM6415 ^ | Issues Management and Crisis Communication | 20 |
CMM6420 ^ | Communication Campaigns | 20 |
CMM6425 ^ | Ethical and Responsible Communication | 20 |
CMM6430 ^ | Creative Communication | 20 |
CMM6435 ^ | Inclusive Communication | 20 |
CMM6440 ^ | The Business of Communication | 20 |
^ Core Option
For the purposes of considering a request for Reasonable Adjustments under the Disability Standards for Education (Commonwealth 2005), inherent requirements for this subject are articulated in the Unit Description, Learning Outcomes and Assessment Requirements of this entry. The University is dedicated to provide support to those with special requirements. Further details on the support for students with disabilities or medical conditions can be found at the Access and Inclusion website.
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