Course Information

Graduate Certificate of Entrepreneurship and Innovation

Effective from 01-JAN-2021 : Code J79

This introductory course is designed for students new to entrepreneurship and innovation. It offers graduates and experienced professionals the opportunity to acquire skills and knowledge to become an entrepreneurial manager of either a new or established business. The course is also aimed at candidates with some work experience but no formal university qualifications. Participants are exposed to the relevant theory and knowledge in each area, and learning is consolidated through research and case study material in seminars, discussions and assigned project work. You will learn how to deal with uncertainty, manage innovation and improve the business through the application of best practice methods of entrepreneurship, innovation and new product development.

Disclaimer

This course information may be updated and amended immediately prior to semester. To ensure you have the correct outline, please check it again at the beginning of semester. In particular please check the course requirements and the unit and unit set offerings, as these differ according to course delivery location.

Course Learning Outcomes

  1. Apply independent judgement when analysing and evaluating complex problems to generate creative solutions.
  2. Communicate specialised knowledge, concepts and skills to a variety of audiences in a discipline or professional field.
  3. Demonstrate management skills by initiating, planning, implementing and evaluating tasks in a disciplinary or professional field.

Admission requirements

Admission requirement (Band 6)

  • Bachelor degree; or
  • Equivalent prior learning including at least five years relevant professional experience.

English Language requirement (Band 4)

English competency requirements may be satisfied through completion of one of the following:

  • IELTS Academic Overall band minimum score of 6.5 (no individual band less than 6.0);
  • Bachelor degree from a country specified in the Admissions Policy;
  • Successfully completed 0.375 EFTSL of study at postgraduate level or higher at an Australian higher education provider (or equivalent);
  • Where accepted, equivalent prior learning, including at least five years relevant professional experience; or
  • Other tests, courses or programs as defined in the Admissions Policy.

Course Duration

  • Full Time: 0.5 Years
  • Part Time: 1 Year

Course Delivery

  • Joondalup: Full Time, Part Time
  • Online: Full Time, Part Time

Course Coordinator

Prof Pi-shen SEET

Course Structure

Please select TWO (2) out of the following FOUR (4) units

Unit Code Unit Title Credit Points
MAN5874 ^Current Issues in Entrepreneurship and Innovation20
MKT6304 ^New Product Development20
MKT5325 ^Applied Digital Marketing20
DES5102 ^Design Thinking20
Plus select ONE (1) unit from:
FBL5010 ^Managing People and Organisations20
FBL5020 ^Marketing Leadership20

^ Core Option


Disability Standards for Education (Commonwealth 2005)

For the purposes of considering a request for Reasonable Adjustments under the Disability Standards for Education (Commonwealth 2005), inherent requirements for this subject are articulated in the Unit Description, Learning Outcomes and Assessment Requirements of this entry. The University is dedicated to provide support to those with special requirements. Further details on the support for students with disabilities or medical conditions can be found at the Access and Inclusion website.

J79|2