Top of page

Student/Staff Portal
Global Site Navigation

School of Business and Law

Local Section Navigation
You are here: Main Content

Professor Pi-Shen Seet

Professor of Entrepreneurship and Innovation

Staff Member Details
Telephone: +61 8 6304 2486
Email: p.seet@ecu.edu.au
Campus: Joondalup  
Room: JO2.235  
ORCID iD: https://orcid.org/0000-0002-0267-5947

Pi-Shen is the Professor of Entrepreneurship and Innovation in the School of Business and Law.

Key Research

  • Entrepreneurship
  • Innovation
  • International business
  • Human resource management

Biography

Pi-Shen joined the School of Business and Law (SBL) in 2016. He is currently co-leading the ECU SBL Marketing, Innovation, Sport and Entrepreneurship (MISE) research cluster and sits on the school's Research and Research Training Committee. In 2018-2020, he was Deputy Director of the Centre for Work and Organisational Performance (CWOP). He was also SBL Director of Accreditation, a member of the SBL executive and a member of the ECU Innovation Steering Committee. Pi-Shen teaches in the ECU postgraduate business units of the Master of Marketing and Innovation and the MBA.

Pi-Shen has published widely in aspects of entrepreneurship, innovation and management in the Asia-Pacific in major peer-reviewed journals. He has led Australian Category 1, 2, 3 and 4 research grants plus international research funding.  He has also been successful in New Colombo Plan funding for international student exchanges / internships. His research has appeared in government inquiries and in the media (e.g. ABC News, SBS News, The Australian) and in industry publications (e.g. CPA Australia’s In The Black magazine).

He has also led university collaborations stakeholders in the entrepreneurial ecosystem. In 2018, the ECU-Jugglr collaboration was selected by Universities Australia as one of 36 case studies its “Clever Collaborations” publication. He was also mentor to ‘Team iSafe’, which made it to the finals of The Big Idea Social Innovation competition.

Previously as Associate Professor at Flinders Business School, Flinders University, he was Program Director of the Bachelor of Business degree and also Research Higher Degrees and Honours coordinator.  He began his academic career in Australia as a Lecturer and Senior Lecturer at University of Adelaide's Business School and taught MBA/MCommerce courses on Entrepreneurship, Organisation Behaviour and Leadership.

A PPE (Philosophy, Politics & Economics) graduate from Oxford University, he has been a WA Rhodes Scholarship Network Advisor. He completed his PhD at Judge Business School, University of Cambridge. He has been a visiting scholar at the Nanyang Technopreneurship Centre, Nanyang Technological University, Singapore.

Before academia, Pi-Shen served more than 13 years as an Army officer in the Singapore Armed Forces, he was lead Project Officer in the NTU Business Process Review and consulted on UK HEIF projects and is still active in his family's business.

Marketing, Innovation, Sport, Entrepreneurship (MISE) research cluster

  • Entrepreneurship
  • Innovation
  • Family business
  • Entrepreneurial marketing
  • International business
  • Human resource management
  • Asia-Pacific region
  • Emerging Economies

Theme Two: Society and Culture; Culture, International business and business in the Asia-Pacific, Organisation behaviour and human resource management

Theme Three: Innovation, Entrepreneurship, Managerial decision-making

National and International Awards

  • 2023 - Nominee, Australian Council of Graduate Research Excellence in Graduate Research Supervision award
  • 2021 - Australian and New Zealand Academy of Management (ANZAM) Conference Best Paper, Entrepreneurship and SME stream
  • 2021 - Academy of Management Annual Meeting Best Paper Proceedings
  • 2019 - “Australia’s top thinkers” The Conversation’s Yearbook 2019. Top 50 article of the year award
  • 2017 - Outstanding Reviewer Award, International Family Enterprise Research Academy (IFERA) Global Conference in Taiwan.
  • 2012 - Academy of Management Annual Meeting Best Paper Proceedings
  • 2012 - Best Paper Prize at the International Conference on Management, Hospitality & Tourism, and Accounting, Jakarta, Indonesia 18-19 May 2012
  • 2010/2011 - Australian Private Equity And Venture Capital Association Limited (AVCAL) Private Equity Research Prize
  • 2010 - The International Family Enterprise Research Academy (IFERA), Annual Conference Best Research Paper Award

University and National Teaching Awards

  • 2022 - ECU Vice Chancellor's Staff Excellence Award - Excellence in Graduate Research Supervision
  • 2022 - ECU Media Awards Honour Award for Outstanding Contribution to the Media
  • 2014 - Flinders University Faculty of Social and Behavioural Sciences Teaching and Learning Excellence Award
  • 2013 - Flinders University Faculty of Social and Behavioural Sciences Citation for Outstanding Contribution to Student Learning

National and International Research Positions

  • 2012 - 2019 Visiting scholar, Sino-Foreign Family Business Research Centre, School of Management & Economics, Beijing Institute of Technology
  • 2011 - Visiting scholar, Institute of Sociology, Chinese Academy of Social Science (CASS)

Other

  • 2021 - Excellence in Research Award, School of Business and Law, ECU
  • 2020 - Mentorship in Research Award, School of Business and Law, ECU
  • 2020 - ECU Staff and Students Honour Roll
  • 2017 - ECU School of Business and Law Engagement, Innovation and Impact Award
  • 2010 - 2011 - Flinders University Representative on the South Australian Government’s Manufacturing Thinker in Residence Program
  • 2011 - Chinese Academy of Social Science-Flinders University exchange scholar
  • Member, Australia and New Zealand Academy of Management
  • Member, Academy of Management
  • Certified Entrepreneurial Mindset Profile (EMP) Practitioner

Qualifications

  • Doctor of Philosophy, England, 2007.

Research Outputs

Journal Articles

  • Seet, P., Tan, W. (2024). The impact of positive and negative psychological affect and overconfidence from major family events on new venture survival. The International Entrepreneurship and Management Journal, 2024(Article in press), 31 pages. https://doi.org/https://doi.org/10.1007/s11365-024-00970-w.

Reports

  • Seet, P., Klarin, A., Jones, J., Johnstone, M., Wilk, V., Meek, S., O'Brien, S. (2024). Expanding Australia’s Defence Capabilities for Technological Asymmetric Advantage in Information, Cyber and Space in the Context of Accelerating Regional Military Modernisation: A Systemic Design Approach. Joondalup. Edith Cowan University. https://doi.org/10.25958/arsh-4072.
  • Seet, P., Klarin, A., Jones, J., Johnstone, M., Cripps, H., Sharafizad, J., Wilk, V., Suter, D., Marceddo, T. (2024). Opportunities and Challenges posed by Disruptive and Converging information technologies for Australia's future defence capabilities: A Horizon Scan. Joondalup. Edith Cowan University. https://doi.org/https://doi.org/10.25958/0x5j-wd23.

Book Chapters

  • Caspersz, D., Stevanovski, M., Seet, P. (2023). Australian Family Businesses: Ready to Thrive Post COVID-19?. Family Business Debates: Multidimensional Perspectives Across Countries, Continents and Geo-political Frontiers (165-182). Emerald Publishing Limited. https://doi.org/10.1108/978-1-80117-666-820221009.
  • Jones, J., Seet, P. (2023). Lookism in Hospitality and Tourism. Routledge Handbook of Diversity, Equity, and Inclusion Management in the Hospitality Industry (363-374). Routledge. https://doi.org/10.4324/9781003285687-37.

Journal Articles

  • Ho, NT., Seet, P., Jones, J., Hoang, HT. (2023). Re-Expatriation Inclinations among Skilled Women Self-Initiated Repatriates in Asia's Rapidly Emerging Markets. International Journal of Manpower, 2023(Article in press), 16 pages. https://doi.org/10.1108/IJM-03-2022-0146.
  • Zhang, N., Seet, P., Redmond, J., Sharafizad, J. (2023). Relieving the Gambling Itch through Alcohol Consumption: The Impact of COVID-19 Restrictions on Australian Casino Patrons. Journal of Gambling Studies, 39(4), 1675-1697. https://doi.org/10.1007/s10899-023-10252-9.
  • Graves, C., Seet, P., Michiels, A. (2023). Understanding Family Firm Intentions to Use Private Equity: A Theory of Planned Behaviour Perspective. Entrepreneurship Research Journal, 2022(Article in press), 34 pages. https://doi.org/10.1515/erj-2022-0019.
  • Ho, NT., Hoang, HT., Seet, P., Jones, J. (2023). Navigating repatriation: factors influencing turnover intentions of self-initiated repatriates in emerging economies. International Journal of Manpower, 2023(Article in press), 20 pages. https://doi.org/10.1108/IJM-03-2023-0122.

Reports

  • Seet, P., Johnstone, M., Jones, J., Klarin, A., Wilk, V., Meek, S., Marceddo, T. (2023). Competing in the Grey Zone: Hybrid warfare Opportunities and Strategies for the Australian Army. Joondalup, WA. Edith Cowan University.

Journal Articles

  • Amankwaa, A., Susomrith, P., Seet, P. (2022). Innovative behavior among service workers and the importance of leadership: evidence from an emerging economy. Journal of Technology Transfer, 47(2), 506-530. https://doi.org/10.1007/s10961-021-09853-6.
  • Ho, NT., Hoang, HT., Seet, P., Jones, J., Pham, NP. (2022). Antecedents of Career Satisfaction of Professional Accounting Returnees in International Workplaces: An Employee Experience Perspective. Employee Relations, 44(5), 1076-1091. https://doi.org/10.1108/ER-06-2021-0258.
  • Hussain, S., Seet, P., Ryan, M., Iranmanesh, M., Cripps, H., Salam, A. (2022). Determinants of Switching Intention in the Electricity Markets - An Integrated Structural Model Approach. Journal of Retailing and Consumer Services, 69(November 2022), article number 103094. https://doi.org/10.1016/j.jretconser.2022.103094.
  • Amankwaa, A., Seet, P., Susomrith, P. (2022). Tackling hotel employees’ turnover: A moderated-mediation analysis of transformational leadership, organisational embeddedness, and community embeddedness.. Journal of Hospitality and Tourism Management, 51(June 2022), 67-78. https://doi.org/10.1016/j.jhtm.2022.02.029.
  • Seet, P., Jogulu, U., Cripps, H., Nejati Ajibisheh, M. (2022). Transforming self-perceived self-employability and entrepreneurship among mothers through mobile digital sharing economy platforms: an exploratory case study. Personnel Review, 2022(ahead-of-print), 1-29. https://doi.org/10.1108/PR-04-2019-0217.

Book Chapters

  • Zhang, N., Seet, P., Redmond, J., Sharafizad, J., Tan, W. (2021). Chinese Immigrant Entrepreneurs. World Encyclopaedia of Entrepreneurship (1-21). Edward Elgar Publishing. https://doi.org/10.4337/9781839104145.

Journal Articles

  • Seet, P., Jones, J., Acker, T., Jogulu, U. (2021). Meaningful careers in social enterprises in remote Australia: employment decisions among Australian Indigenous art centre workers. International Journal of Human Resource Management, 32(8), 1643-1684. https://doi.org/10.1080/09585192.2018.1528556.
  • Nejati Ajibisheh, M., Brown, M., Shafaei Darastani, A., Seet, P. (2021). Employees’ perceptions of corporate social responsibility and ethical leadership: are they uniquely related to turnover intention?. Social Responsibility Journal, 17(2), 181-197. https://doi.org/10.1108/SRJ-08-2019-0276.
  • Seet, P., Jones, J. (2021). Extending micro-credentials to micro-apprenticeships for the Fourth Industrial Revolution: Enhancing vocational education and training in the post-pandemic’s ‘new normal’. Journal of Teaching and Learning for Graduate Employability, 12(1), 39-43. https://doi.org/10.21153/jtlge2021vol12no1art1317.
  • Jones, J., Seet, P., Acker, T., Whittle, M. (2021). Barriers to grassroots innovation: The phenomenon of social-commercial-cultural trilemmas in remote indigenous art centres. Technological Forecasting and Social Change, 164(March 2021), Article number 119583. https://doi.org/10.1016/j.techfore.2019.02.003.
  • Buhusayen, S., Seet, P., Coetzer, A. (2021). Front-line Management during Radical Organisational Change: Social Exchange and Paradox Interpretations. Sustainability, 13(2), Article number 893. https://doi.org/10.3390/su13020893.
  • Situ, H., Tilt, C., Seet, P. (2021). The influence of the Chinese government's political ideology in the field of corporate environmental reporting. Accounting Auditing and Accountability Journal, 34(9), 1-28. https://doi.org/10.1108/AAAJ-09-2016-2697.
  • Seet, P., Lindsay, N., Kropp, F. (2021). Understanding early-stage firm performance: the explanatory role of individual and firm level factors. International Journal of Manpower, 42(2), 260-285. https://doi.org/10.1108/IJM-02-2019-0112.

Journal Articles

  • Buhusayen, B., Seet, P., Coetzer, A. (2020). Turnaround Management of Airport Service Providers Operating during COVID-19 Restrictions. Sustainability, 12(23), Article number 10155. https://doi.org/10.3390/su122310155.
  • Situ, H., Tilt, C., Seet, P. (2020). The Influence of the Government on Corporate Environmental Reporting in China: An Authoritarian Capitalism Perspective. Business and Society, 59(8), 1589-1629. https://doi.org/10.1177/0007650318789694.

Book Chapters

  • Ahmad, N., Suseno, Y., Seet, P., Susomrith, P., Rashid, Z. (2018). Entrepreneurial Competencies and Firm Performance in Emerging Economies: A Study of Women Entrepreneurs in Malaysia. Knowledge, Learning and Innovation: Research Insights on Cross-Sector Collaborations (5-26). Springer. https://doi.org/10.1007/978-3-319-59282-4_1.
  • Ho, NT., Seet, P., Jones, J. (2018). From Brain Drain and Brain Gain to Brain Circulation: Conceptualizing Re-Expatriation Intentions of Vietnamese Returnees. Internationalisation in Vietnamese Higher Education (217-234). Springer. https://doi.org/10.1007/978-3-319-78492-2_12.

Journal Articles

  • Seet, P., Jones, J., Oppelaar, L., Corral De Zubielqui, G. (2018). Beyond ‘know-what’ and ‘know-how’ to ‘know-who’: enhancing human capital with social capital in an Australian start-up accelerator. Asia Pacific Business Review, 24(2), 233-260. https://doi.org/10.1080/13602381.2018.1431250.
  • Ho, NT., Seet, P., Jones, J., Hoang, HT. (2018). Managing the Re-Entry Process of Returnee Government Scholars in an Emerging Transition Economy - An Embeddedness Perspective. Australian Journal of Public Administration, 77(2), 154-171. https://doi.org/10.1111/1467-8500.12284.

Reports

  • Seet, P., Spoehr, J., Jones, J., Hordacre, A. (2018). The Fourth Industrial Revolution: the implications of technological disruption for Australian VET. Australia. National Centre for Vocational Education Research (NCVER). https://ro.ecu.edu.au/ecuworkspost2013/4821.

Book Chapters

  • Graves, C., Seet, P. (2017). Internationalization through investor, advisory Board, and Accountant Networks: An exploratory study of Australian SMEs. Internationalization and managing networks in the Asia Pacific (143-168). Chandos Publishing. https://doi.org/10.1016/B978-0-08-100813-3.00008-0.

Conference Publications

  • Lipnickas, G., Seet, P., Jones, J. (2017). Germination and inspiration or a flash in the pan: "The impact of entrepreneurship education on skills and outcomes". 31st Annual ANZAM Conference Proceedings (414-432). ANZAM.
  • Buhusayen, B., Seet, P., Coetzer, A. (2017). The first-line manager's role as facilitator of of change and regular work activities during radical organisational change: A social exchange perspective. The proceedings of 2nd Business Doctoral & Emerging Scholars Conference (91-97). School of Business & Law, Edith Cowan University.

Book Chapters

  • Situ, H., Tilt, C., Seet, P. (2016). Changing Economies for a More Sustainable Future: The influence of stakeholders and environmental reporting developments in transforming Chinese corporate practices. China’s Changing Economy: Trends, Impacts and the Future (174-196). Routledge.
  • Seet, P., Graves, C., Tan, W. (2016). Inter-generational Transitions of Family Businesses using Private Equity – Lessons for China and Australia from Chinese Family-Owned Enterprises in Singapore. China’s Changing Economy: Trends, Impacts and the Future (110-135). Routledge.
  • Xia, Z., Lindsay, N., Seet, P., Goodman, S. (2016). The Faster Things Change, the More They Stay the Same: The influence of cultural norms, customs and traditions on venture capital in China. China’s Changing Economy: Trends, Impacts and the Future (93-109). Routledge.

Journal Articles

  • Ho, NT., Seet, P., Jones, J. (2016). Understanding re-expatriation intentions among overseas returnees – an emerging economy perspective. International Journal of Human Resource Management, 27(17), 1938–1966. https://doi.org/10.1080/09585192.2015.1088884.

Conference Publications

  • Amankwaa, A., Susomrith, P., Seet, P. (2016). Leadership Styles and Perceived Organisational Support as Antecedents of Employee Turnover Intentions: The Role of Job Embeddedness. Proceedings of the ECU Business Doctoral and Emerging Scholars Colloquium (21-30). Edith Cowan University.

Book Chapters

  • De Zubielqui, GC., O'Connor, A., Seet, P. (2015). Intellectual Capital System Perspective: A Case Study of Government Intervention in Digital Media Industries. Integrating Innovation: South Australian Entrepreneurship Systems and Strategies (277-302). University of Adelaide Press.

Journal Articles

  • Seet, P., Janice, J., Acker, T., Whittle, M. (2015). Shocks among managers of indigenous art centres in remote Australia. Management Decision, 53(4), 763-785. https://doi.org/10.1108/MD-06-2014-0386.
  • De Zubielqui, GC., Jones, J., Seet, P., Lindsay, N. (2015). Knowledge transfer between actors in the innovation system: a study of higher education institutions (HEIs) and SMEs. Journal of Business and Industrial Marketing, 30(3/4), 436-458. https://doi.org/10.1108/JBIM-07-2013-0152.

Journal Articles

Book Chapters

  • Seet, P., Graves, C. (2013). Inter-generational transitions of Small-to-Medium-Sized Family-owned 
Enterprises (SMFEs) using Private Equity - What China can learn from the Australian experience. The Political Economy of Sino-Australian Trade (87-112). Flinders University.

Journal Articles

  • Jones, J., Whitaker, M., Seet, P., Parkin, J. (2012). Talent management in practice in Australia: Individualistic or strategic? An exploratory study. Asia Pacific Journal of Human Resources, 50(4), 399-420. https://doi.org/10.1111/j.1744-7941.2012.00036.x.
  • Ahmad, NH., Nasurdin, AM., Halim, HA., Seet, P. (2012). Silver Entrepreneurship Agenda in Malaysia: A Proposed Model for Productive Aging. The Winners, 13(1), 1-8.

Journal Articles

  • Seet, P. (2010). Conceptualising the entrepreneurial process using Chinese classics: A paradoxical perspective. International Journal of Business and Systems Research (IJBSR), 4(5/6), 541-564. https://doi.org/10.1504/IJBSR.2010.035074.
  • Ahmad, NH., Seet, P. (2010). Gender variations in ethical and socially responsible considerations among SME entrepreneurs in Malaysia. International Journal of Business and Society, 11(1), 77-88.
  • Seet, P., Graves, C., Hadji, M., Schnackenberg, A., Gustafson, P. (2010). The effect of finance, knowledge and empathy gaps on the use of private equity amongst family-owned SMEs. International Journal of Entrepreneurship and Small Business, 11(1), 85-104. https://doi.org/10.1504/IJESB.2010.034434.

Research Projects

  • Non-State Actors and the Cybersecurity Dilemma: is De-escalation Possible?, Cyber Security Research Centre Ltd, Cyber Security Research Centre Masters Scholarship, 2022 ‑ 2024, $120,000.
  • Supporting Government and ADF activities in the ‘Grey Zone’: Hybrid Warfare Roles and Opportunities for the Australian Army, Department of Defence - Australian Army, Australian Army Research Scheme, 2022 ‑ 2024, $25,000.
  • Expanding Australia's Defence Capabilities for Technological Asymmetric Advantage in Information, Cyber and Space in the Context of Accelerating Regional Military Modernisation: A Systemic Design Approach, Department of Defence, Strategic Policy Grants Program, 2021 ‑ 2024, $120,775.
  • 2020-106-054 - Opportunities and Challenges posed by Disruptive and Converging information technologies for Australia’s future defence capabilities: A Horizon Scan. , Department of Defence, Strategic Policy Grants Program, 2020 ‑ 2024, $89,045.
  • Research to support the development of an Aboriginal arts and culture training framework., Aboriginal Art Centre Hub of Western Australia Aboriginal Corporation, Grant, 2023 ‑ 2024, $31,500.
  • Scenario Methodology for Assessing Defence Capability Against Information Warfare Threats, Defence Science and Technology Group of the Department of Defence, Modelling Complex Warfighting, 2020 ‑ 2021, $100,000.
  • Ready for the Age of Digital Disruption: Challenges and Opportunities for Outer Suburban SMEs , Edith Cowan University, ECU Industry Collaboration Grant - 2018, 2018 ‑ 2020, $20,000.
  • Transforming Underemployed Women Professionals to Mumpreneurs: Exploring Opportunities to Overcome Labour Market Failure and Unlocking Human Capital through Disruptive Innovation, Edith Cowan University, ECU Industry Collaboration Grant - 2017 Open Round, 2017 ‑ 2019, $83,312.
  • Safety outcomes and employee wellbeing in the workplace, Edith Cowan University, ECU Collaboration Enhancement Scheme - 2017 Round 1, 2017 ‑ 2018, $10,000.
  • The Impact of Industry 4.0 and Disruptive Innovation on Future Skills Development: International and Local Perspectives, Edith Cowan University, ECU Collaboration Enhancement Scheme - 2017 Round 1, 2017 ‑ 2018, $7,390.
  • The fourth industrial revolution - technological disruption implications for Australian VET, National Centre for Vocational Education Research, National Vocational Education and Training Research (NVETR) Program, 2016 ‑ 2017, $35,715.
  • Understanding the Impact of Re-Entry and Re-adjustment Experiences on Returnees in Emerging Economies, Edith Cowan University, ECU School of Business & Law 2017 Strategic Research Grant, 2017, $19,978.

Research Student Supervision

Principal Supervisor

  • Master of Business by Research, The influence of entrepreneurial and market orientations on innovation in small and medium enterprises in the Vietnamese International Education Agency sector
  • Doctor of Philosophy, Exploring the determinants of mobile network continuance intention among subscribers in Bangladesh: An emerging economy perspective
  • Doctor of Philosophy, Enhancing Organizational Resilience Against Multiple External Shocks Through Organizational Learning in a Post-Conflict Emerging Economy Exporting Firms

Co-principal Supervisor

  • Master of Business by Research, Considering Complexity in Leadership Decision Making

Principal Supervisor

  • Doctor of Philosophy, The first-line manager's role during radical organisational change: A social exchange perspective
  • Doctor of Philosophy: Re-Entry Adjustment and Possible Re-expatriation of Vietnamese Professionals
  • Doctor of Philosophy, Understanding New Venture Entry and Continuance Among Chinese Entrepreneurs
  • Master of Business by Research, Exploring the adelaide entrepreneurial ecosystem: A stakeholder perspective
  • Master of Business by Research, Semi-State and Non-State Actors, the Transnational Trade in Cyberweapons, and the Cybersecurity Dilemma
  • Doctor of Philosophy, Business Success in the Vietnamese Logistics Industry: The Role of Competencies and Relationship Quality among Owners of Small and Medium Enterprises
  • Master of Business by Research, The influence of human capital factors, individual factors and study characteristics on graduates' full-time employment and perceived overqualification

Co-principal Supervisor

  • Doctor of Philosophy: Achieving High Growth and High Performance Simultaneously: The Strategic Implementation Role of Adaptive Culture and Proactive Capabilities
  • Doctor of Philosophy: Motivations behind the increasing trends of CER in China
  • Doctor of Philosophy: Board Decision-Making: A Comparative Study
  • Doctor of Philosophy, Antecedents and outcomes of job embeddedness in the hotel industry: Empirical insights from Ghana
  • Doctor of Philosophy: Venture Capitalists decision making in China

Associate Supervisor

  • Doctor of Philosophy: Understanding entrepreneurial practices in designing major events: An Australian perspective
  • Doctor of Philosophy: Ethical Decision Making of Banking and Finance Professionals: The case of Vietnam and Australia
  • Doctor of Philosophy, Customer switching intention in the retail energy markets in Western Australia
Skip to top of page